More than a link shortener
Knowing how your clicks and scans are performing should be as easy as making them. Track, analyze, and optimize all your connections in one place.
Posts by Trupti
Trupti Desai is Bitly’s Senior Director of Growth Marketing. She has over 10 years of experience working in B2B and B2C marketing roles spanning the UK and the US. A key part of the marketing strategy at Bitly, Trupti elevates global teams with her expertise and insights and was notably a speaker at the Digital Marketing World Forum.
Bitly Products
Bitly User Spotlight: Ken Borruso, TexTopia.Net
At Bitly, we’re lucky to work with users from all around the world who come from a variety of industries and company sizes. We are constantly inspired by the innovation…
Social Media
3 Challenges Unique To Enterprise Social Media
Enterprise-sized companies, which are typically categorized as businesses with over a thousand employees, face certain challenges on social media that their smaller counterparts don’t. It’s important to figure out where…
Social Media
3 Ways to Simplify Enterprise Social Media Management with Bitly
Learn how to transform your social media metrics with a dynamic leaderboard.
Influencer Marketing
Instagram Ads vs. Email Marketing vs. Media: A Case Study
If you’ve been thinking a lot more about how Instagram fits into your marketing mix this year, you’re not alone. Instagram has overtaken Twitter as the second-biggest social network and…
Bitly Products
How to Power Cross-Channel Tracking With Bitly Campaigns
Discover how Bitly Campaigns streamlines data collection across various channels.
Social Media
5 Things To Know When Getting Started With Instagram Ads
An inspirational photo of a mountain climber with a rugged backpack. A mouth-watering layered chocolate cake. An adorable pup donning a tie. And…ads? At first glance, Instagram Sponsored Posts may…
Social Media
Fashion, Data, and Social Media: The Findings from BBI’s Latest MeetUp
Fashion is never finished and neither is the data that helps the world’s biggest fashion brands make informed decisions about their audiences and their products. That’s why we decided to…
Mobile
Apple’s Deep Links Announcements Will Impact Marketers
Mobile deep linking is evolving at a rapid pace and major developments continued this week at the Apple WWDC. As Google, Bing, and Facebook expand their features in the mobile…
Mobile
How to Convince Your CMO to Care About Deep Links
Discover the three compelling reasons why CMOs should prioritize deep linking initiatives.
